At Crew Apparel, we don't stop at being good, we want to be better than good and push ourselves to be more innovative in the uniform industry. We are lucky enough to meet many individuals and companies that share the same mentality with us. Welcome some of Crew Apparel's biggest fans - two unique culinary trendsetters from southern California.
Rosaliné and "The Next Phase"
photos: Amelinda B Lee
"The next phase of Peruvian dining" - that's what chef Ricardo Zarate calls his flagship restaurant, Rosaliné. The restaurant is named after Zarate's mother, and the connection to his roots don't end there. The menu offers dinner and Sunday brunch options that mirror traditional dishes of Peru, along with "street food" that has been "updated with a California sensibility." In other words, it's fresh, local, and healthy.
You'll find Rosaliné's West Hollywood staff decked out in Crew Apparel aprons and our signature chef tee. Rosaliné's uniforms are made of custom dyed CrewTech light fabric - engineered to be sweat wicking and quick drying - and screen printed with the restaurant's unique logo.
"Hippos Are Dangerous Animals"
So said two-time James Beard Award-winning chef Matt Molina, founder of Hippo in Los Angeles. The high-ceilinged, open-concept restaurant, which opened in 2018, serves a bit of everything - from oysters on the half shell and clam pasta to corndogs and steaks.
Hippo - a play on the local "Highland Park Post Office" - also features a full bar, run by veteran bartender Clara Ward. Bar staff sport Crew Apparel's selvedge denim Tricolore Apron. Yes, this comfortable apron is made of the same stuff as your favorite pair of jeans, with the selvedge edge featured prominently on the front pocket. You'll find the rest of the staff utilizing the Maze Bistro Apron, also made of selvedge.
Do want to join our #uniformrevolution? Crew Apparel's customization program allows you to do just that. Pick something from our catalog and make it your own with embroidery, screen printing, and color selections. Or, work with one of our designers to create a statement piece that is truly unique!